Why Should Message Previews Be Catchy?Ĭustomers will check their lock screens before deciding whether messages are worth reading in their entirety or replying to. Message previews will also show when they pick up their phones without opening their screens. If any users choose larger fonts for accessibility, that will also change how many characters they view on the Message Preview screen.ĭepending on how users have configured their phones, their lock screens may light up with message previews as soon as messages arrive, then fade to black. Android users can choose to show their entire messages on lock screens. For example, Apple users can choose to hide message content. But these limits can change with the character type (like emojis) and individual phone configurations.
Androids will show 65 characters for titles and 240 for descriptions. iPhones, for example, will show around four lines or 178 characters of a message on a lock screen. It’s where the phone will show a snippet of a message (or the whole thing, depending on its length) on the user’s lock screen.Įach phone software system allows different character lengths for Message Preview. Message Preview is a smartphone software feature. That’s why you should be using SMS templates that will capture their attention in Message Preview. You want leads and customers to read your texts and messages as soon as possible.
